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Faloos · Concept 08 · Brand sheet

Banknote

فلوس (faloos) is everyday Arabic for money. This direction dresses Faloos as an engraved banknote: guilloché, foil, microprint, numbering in red and a coin for a logo. Warm and a bit posh, in the way a friend doing a posh voice is posh.

§2

Palette

Ivory paper, engraver's indigo, numbering red and a restrained gold foil. Indigo is the traditional intaglio ink, it carries the app's existing cobalt identity into print, and it holds 12.8:1 on paper.

Paper

  • --page #F6F0E2 oklch(95.6% 0.020 87.5) Page ground. Ivory, warm, never white.
  • --paper #F3EAD6 oklch(93.9% 0.028 86.6) The note itself, a shade deeper than the page.
  • --paper-deep #E9DFC6 oklch(90.5% 0.035 88.8) Edges, wear, the vignette of a handled note.
  • --paper-lit #FBF7EC oklch(97.6% 0.015 90.2) Watermark windows held up to the light; cards on notes.

Ink

  • --ink #1C2342 oklch(26.7% 0.059 272.3) Engraver's indigo. All text and intaglio line work. 12.8:1 on paper.
  • --ink-soft #434A6B oklch(41.7% 0.056 274.5) Body copy. 7.2:1 on paper.
  • --ink-mute #5F6584 oklch(51.4% 0.050 276.0) Captions and hints. 4.8:1 on paper.
  • --night #141A33 oklch(22.6% 0.049 271.8) The reverse of the note: dark sections.

Numbering & foil

  • --numbering #7B1E2A oklch(39.2% 0.127 18.3) Serial numbers, stamps, eyebrows, focus rings. 8.5:1 on paper.
  • --foil-hi #EAD49A oklch(87.5% 0.079 89.7) Foil highlight; gold text on night (11.7:1).
  • --foil #B48C3C oklch(66.3% 0.109 82.1) Foil body. Decorative only on paper (2.6:1).
  • --foil-lo #7A5A1E oklch(48.9% 0.086 79.6) Foil shadow, coin rim and reeding.

Underprint tints

  • --sage #9FB49A oklch(74.7% 0.043 139.7) Rainbow-print underprint, hairlines only.
  • --rose #D6A79B oklch(76.8% 0.058 34.7) Rainbow-print underprint, hairlines only.
  • --slate #97A7C7 oklch(72.7% 0.050 264.2) Rainbow-print underprint, hairlines only.
§3

Type

Bodoni Moda OFL · variable opsz 6–96, wght 400–800

Pass a friend a note.

£50   № 0.2   Approved · Specimen   keeper of the #trustfund

Display, denominations and small caps. A didone with an optical-size axis, so hairlines stay crisp at 128 px and sturdy at 13 px. Its = > and # are swapped for Archivo's so the payment sentence never goes hairline.

Archivo OFL · variable wdth 62–100, wght 400–700

Pay friends bank to bank.

@shah#trustfund £50 => @amira#rainyday

UI and body copy, set sober. Condensed to 72% and set in numbering red, it becomes the serial-number face; at 3.1 px it is the microprint.

Type scale
RoleFaceSize / leadingSample
Display Bodoni Moda 500 clamp(50px, 8.4vw, 128px) / 0.94 Pass a friend a note.
Section Bodoni Moda 500 clamp(38px, 5.6vw, 76px) / 1 Five notes on paying friends.
Note title Bodoni Moda 500 clamp(30px, 3.5cqw, 50px) / 1.04 Nothing moves until you approve it.
Denomination Bodoni Moda 700, line-filled 5.4cqw / 0.82 £50
Eyebrow Bodoni Moda small caps, +16% 13px / 1.2 Series 0.2 · In testing
Lead Archivo 400 17–20px / 1.55 Faloos pays friends bank to bank.
Body Archivo 400 17px / 1.58 Everyone chooses whether their nicknames show.
Serial Archivo 600, width 72%, tabular max(1.15cqw, 9.5px) @shah#trustfund £50 => @amira#rainyday
Microprint Archivo 600, width 72% 3.1px PAY FRIENDS BANK TO BANK · WE NEVER HOLD YOUR MONEY
§4

Voice

Warm, witty and specific. A gentle parody of private banking for your mates: the joke is on the stuffiness, never on anyone's money.

We say

We don't say

Pass a friend a note.

Seamless peer-to-peer payment solutions.

Your bank. Their bank. Nobody in between.

Your funds are safe with us. (We never hold them, so we never say it.)

Nothing moves until you approve it.

Security superlatives we can't prove.

@shah, keeper of the #trustfund.

For the discerning few. (A parody of private banking, never a sneer.)

Pay @amira#rainyday £50.

Send £50 to the account ending 4821.

§5

Motion

  1. Light, not travel

    Things catch the light rather than fly about. The foil shimmers, the coin glints, the watermark brightens; the layout stays put.

  2. Phase, not position

    Guilloché lines slide between fixed envelopes as you move or scroll. Only a phase changes, so it reads as engraving, never as animation for its own sake.

  3. Printed in passes, once

    A note prints the first time you see it: underprint, intaglio, numbering, then the specimen stamp. About two seconds, then it's done.

  4. Stamps press

    Confirmations land like a rubber stamp: a short overshoot, 420 ms, and nothing else moves.

  5. Still is designed

    With reduced motion the notes arrive finished and settled. Nothing is missing, only the movement.

Move across it (or scroll on a phone): the four ring families counter-rotate in phase, and the foil follows the light.

§6

The guilloché system

Every pattern is generated in code from one rose-engine rule: a periodic line held between an inner and an outer envelope, repeated with its phase advanced. No image files, so it stays sharp and themable, and it can move.

Border lace. The frame of every note. Waves run along the arc length of a rounded rectangle; two families, indigo and red, wavelength 0.82 × band.
Relief underprint. Split-fountain (rainbow) hairlines in sage, slate and rose, displaced by a blurred height map so the denomination swells out of the paper.
Ribbon. Lace on a straight path between two medallions. Its phase flows from your bank to theirs.
Spirograph. Hypotrochoids, a 40-tooth wheel inside a 105-tooth ring: 13 lobes, 8 turns, four pen offsets.
Whorl. A fingerprint as line work: an Archimedean spiral squashed into a fingertip, with seeded ridge breaks and arches below.

@shah#trustfund £50 => @amira#rainyday

SpecimenSeries 0.2Approved£50 => @amira

@amira
Numbering, microprint, stamps, foil and watermark. Serials in red condensed Archivo; microprint as real text at 3.1 px (zoom in); stamps press; foil follows the pointer; the window brightens when held to the light (hover it).
§7

App icon proposal

Night: gold coin on indigo with gold lace. The default; it reads on any wallpaper.

Paper: the coin on ivory with indigo lace, like the corner of a note.